The press launch of the DeLorean presaged John Z's rise and fall | Hagerty Media

[Hagerty]

Set the way-back machine for Spring 1981. That's when I was whisked to Northern Ireland as one of John Z. DeLorean's guest for a taste of The Future. John Cleese sat across the aisle on the Mach 2 ride in the Concorde to London. John Z. rode up front with his son Zachary.
https://www.hagerty.com/media/car-profiles/stories-from-delorean-press-launch/

[espo70]

The DMC-12 was always about theater to me more than the actual driving experience. That makes its eventual iconic status all the more fitting.