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Hagerty
Hagerty Employee

Overshadowed by the Mustang, 1967-70 Mercury Cougar interest is on the rise | Hagerty Media

After the surprise success of the Mustang, launched in April 1964, Ford had its hands full producing the popular pony car. As competitors in this hot new market planned rival models, Ford countered with one of its own. Mercury unveiled the Cougar just four days after Chevrolet debuted the Camaro on September 26, 1966.
https://www.hagerty.com/media/buying-and-selling/1967-70-mercury-cougar-is-heating-up/
1 REPLY 1
Guitar74
Gearhead

Great write up on the 1st gens. As a Cougar owner, I can definitely tell you that you will probably be the only Cougar owner at shows and cruise ins which gets some conversations going.