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Lincoln's 1977–79 Continental Mark V is peak personal luxury for less than $20K

The personal luxury car forged a path to profitability via padded roofs, neoclassic opera windows, formal grilles, and needlessly ornate trim atop an otherwise pedestrian vehicle. These posh features weren't unique to Detroit, however: Toyota Celicas sported plasti-chrome, faux-woodgrain interiors, the Mazda Cosmo (CD) had opera windows and extensive chrome plating. Meanwhile, Datsun stole the show with the most decadent TV commercial of the Malaise Era. So what exactly distinguished Lincoln’s 1977–79 Continental Mark V? Its many elaborate, designer-label special editions crowned the Mark V king of '70s personal luxury cars.


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Rust is a big problem on these cars, particularly down around the front cornering lights and on the trunk.  Gas mileage is about 11mpg IF the carb is set up right.  They are HUGE & parking ain't easy (no backup camera here!).  The velour interior is luxury personified & super comfortable; I'd like to see that available today.

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