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Bryan
Hagerty Employee

How will Jeep respond to the 2021 Ford Bronco?

Ford came out swinging with the 2021 Bronco, there’s no doubt about it. This Jeep-fighter boasts impressive stats like deep crawl ratios and high approach and departure angles that have Ford fanatics eager to challenge Wranglers on the trail. Read the full article on Hagerty.com:

 

https://www.hagerty.com/media/news/how-will-jeep-respond-to-the-2021-ford-bronco/

16 REPLIES 16
Sajeev
Community Manager

Great job Cadillac, these names are almost as forgettable as your current nomenclature.  

JohninNC
Intermediate Driver

Honda and Toyota need to get in on this action! 

DC
Intermediate Driver

While this article compares details, w/no clear winner, it fails to mention only one of the 2 has a frame !

 

”Don’t Follow Me, ‘cause You Can’t Keep Up”

 

JEEP

Brandan
Hagerty Employee

The Bronco and Wrangler are both body-on-frame.

Figuero
Pit Crew

I wish Ford the best of luck, it will be an uphill battle.  Pun intended.

Sajeev
Community Manager

(applause) 

elldorado2000
Intermediate Driver

Jeep Wrangler: Win!  
Ford Bronco: Win!  
Chevy Blazer: Fail!

TonyT
Detailer

And when the dust settles?

PGA2
Pit Crew

I'd still rather have the Bronco. It just looks better in my humble opinion. And what about lifting the Bronco and adding even larger tires? That leaves the Jeep lagging behind again, but I guess any problem can be solved by throwing cubic money at it. As for the Bronco, Is there room in the engine compartment for a 5.0 or even a 6.2? I guess time will tell.

 

Phil in TX

Brandan
Hagerty Employee

There's a massive aftermarket ready for anyone that wants to lift their Wrangler and upgrade the axles.

Zephyr
Detailer

Seems like a lot of money is being spent to compete for a rather small market segment.

Smasher
New Driver

Truck and SUV full-year sales were up 2.6% to 12,234,492 units, while passenger car sales were down 10.1% to 4,813,233 units for 2019.

Tim
Intermediate Driver

Both Ford and Jeep have loyal followers that probably don't crossover unless they've been burned by the brand. It will be interesting to see where new customers bring their money.

Dnorton
New Driver

Neither offers a sufficient power plant.  The 3.6 pentastar is old, tired, and not strong enough to push a 4 door wrangler.  Once you add wheels, tires, custom bumpers and fenders, it's a 5,000 pound plus beast.  Mine with dana 60 axles is pushing 6,000.  A turbo with 400 lbs of torque sounds great, but it's only offered in an automatic (which I simply won't buy), and I'm curious where in the rev band it comes.  If most of that isn't available by 1,500 RPMs, it may be fun on the street, but won't be useful on obstacles.  It's also hard to put a snorkel on a turbo engine, and here in the east coast, wheeling almost always involves some water crossing and mud.  How will a turbo and it's electronics react to being wet or muddy?  An independent front suspension is going to make modification difficult, limits wheel travel and tire size.  Also, ask the 'yota guys about how strong those front driveshafts are.  I know guys that carry spares because they break so often.

 

Both jeep and ford miss the mark.  They are capable vehicles in stock form, but the majority of owners modify them.  Neither company seems to understand the market- just because it's cute and has off road capability, doesn't mean we like to be slower than a prius on the highway.  We're also clearly not buying the least aerodynamic vehicle on the road because we want fuel economy.  35" tires may be big on a stock vehicle, but they are small on the aftermarket.  all of these things lead me to a couple of conclusions: 1) they need to come with more power. 2) the body, frame, and suspension should be configured to allow the aftermarket to fit bigger rubber (I'm talking 44s, people).  3) The bigger engines and best options need to be coupled with a manual transmission.  4) the factory (especially jeep) should offer an upgraded axle option (Mopar itself offers bolt on dana 60s for the wrangler.  Why can't I buy one that way?).

JeepGuy69
New Driver

As an Appalacian Mountain native who has had Jeeps for a loonnnggg time, I completely agree! I know of maybe 2 trails within 100miles of me that do not have water somewhere which means lots of water! Jeep needs to bring back the old 4.0!

77GL
Intermediate Driver

Should we be concerned that car company's best ideas are 50 plus years old?  Broncos, jeeps, Challengers, Mustangs, Camaros.  No wonder Tesla is the most interesting and highest valued car company today.