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Hagerty
Hagerty Employee

How the DNA of MTV, the NYC Police, and a forged contract led to Subaru of America | Hagerty Media

Everybody loves a good origin story. Bruce Wayne's parents. Peter Parker's uncle. Kal-El's trip from Krypton. The story of how a humble motorscooter helped found one of the most recognized brands in America is just as compelling.
https://www.hagerty.com/media/automotive-history/how-the-dna-of-mtv-the-nyc-police-and-a-forged-cont...
3 REPLIES 3
Slufty
New Driver

The best think Bricklin did for Subaru was sell out in 1971.
brb
Instructor

A fascinating article.
Gary_Bechtold
Gearhead

Bricklin has been involved in many interesting automotive projects over the years. Subaru is arguably the most profitable and successful of the ventures he entered into though that happened after his involvement.