Ferrari has lost a legal battle to trademark the shape of its legendary 250 GTO to Italian car atelier Ares Design. The move overrules an Italian court judgement that protected the GTO as a work of art.
Ares Design is best known for its Panther Progettouno, a DeTomaso Pantera recreation, based on Lamborghini underpinnings. Now, with this landmark ruling, Ares can turn its hand to re-imagining the most expensive car in the world.
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If they had any decency, they would call it a new name, and not try to ride on the coattails of Ferrari. Intellectual property rights, trademarks, patents, and names should be protected, and people/companies who use them should be punished, not rewarded.