Drive for Design: Once-in-a-lifetime opportunity for young designers
Budding car designers usually interact with automakers once they join a well-established design school, but FCA’s outreach goes further. Founded in 2013 by Mark Trostle, head of design for Ram and Mopar, the Drive for Design contest awards prizes and a scholarship for the College for Creative Studies’ Pre-college Summer Experience in Detroit. The top three winners are invited to attend. This year’s theme was to advance the Ram truck brand, a valid notion considering just how popular/profitable trucks are these days.