Ask the average person to name five American car companies: American Motors (AMC) isn't likely to be on the list. Ask the average young person what they think about AMC, and they'll probably start talking about movie-theater recliners. Too bad, because AMC is a carmaker worth remembering.
https://www.hagerty.com/media/valuation/amc-values-are-finally-stirring-but-most-remain-big-bad-barg...